6 Systems Every Business Should Have In Place NOW

Get These Up And Running & Watch Your Revenue Grow

Let's Begin...

TRAFFIC

When it comes to traffic, you need to identify all of the ways that people and/or businesses get to you and what you offer. 

WHY YOU NEED IT

This should matter to you because you want to think strategically and focus on the quality of the leads you generate and you also want to identify which sources are bringing you these high quality leads so you can focus your effort there.

ACTION!

The first step is to start tracking where your leads are coming from.


CAPTURE

Now that you are monitoring where traffic is coming from it's now time to capture information upfront about your leads.

WHY YOU NEED IT

This is the part where you can start segmenting your leads right out the gate and make sure that you are sending relevant information once they are on your email list. This is what helps you to provide a personalized experience on the customer journey.

ACTION!

Start by asking one question that will help qualify the lead and give you more insight into their needs. Make sure that it is definitive, clear, limited and necessary. Never collect information that you don't plan on using in some form or fashion.

OFFER

Now it's time to show the prospect what you have for sale that will solve their problem. If you have properly setup your marketing systems with the first two then you will be able to easily identify how you should present your offer for the best conversion. This is where marketing and sales align.  

WHY YOU NEED IT

Your marketing will have identified the best leads for what you are offering. You will then be able to track how well your marketing is by your conversion rate. If you get a lot of duds on the phone or people not taking action on your offering then you need to revisit the first 2 systems and your overall marketing strategy.

ACTION!

How much your product or service is and the committment involved will determin how personal you will have to be in presenting your offer. Think about different ways you have been presented and offer and how you felt during those experiences. Did each experience change depending on the amount spent and level of committment?

CLOSE

Closing the deal or sale happens usually at the same time as when you present your offer. But there are times when there may be a delay if who you present your offer to has to consult with other parties. 

WHY YOU NEED IT

It's important that you have a system in place for closing because if there is time between the offer and getting payment you are literally up against a clock to close quickly. You don't want to be fumbling around trying to figure out the best payment system or how to get a contract over for example.

ACTION!

Think through the process of closing a deal. What are all of the steps that need to happen from someone saying yes to money in your bank account?

DELIVER

People love immediacy. You can see it all over these days. This is true whether you spend $5 or 1 million dollars. You need a system in place to validate that what the person just signed up for or bought is legit.

WHY YOU NEED IT

The faster you can get your product or service into the hands of the new client or recurring customer the better the experience for them and the higher your retention for your business. No one wants to wait days or even hours for access.

ACTION!

Think about all of the things the person gets when they sign up and/or purchase your product or service. What can you put in place to assure them that you acknowledge their purchase and give them the access they need? How can you onboard them in an efficient and personalized manner?

FOLLOW UP

Follow up is the most important system to have in place. There actually should be points at every step of the customer journey that you are following up to make sure they are taking the desired action you intend for them to take. 

WHY YOU NEED IT

When you start getting leads at the very top of your funnel there is a path that you want everyone to take. You want them to do certain things at every step o the journey. But what if they don't take the action you desired at those steps? That's where the follow up system comes into play. It assures that you have a plan in place to make sure that you are ushering people along in the journey to becoming a customer/client. 

ACTION!

Think about the different ways that you can follow up after each system. If they don't opt-in, if they don't show interest, if they don't send you payment, etc. - these are some of the areas that you will need to implement the follow up system.

The Wrap Up

So now that you know the 6 systems that you should have in place in order to see your revenue grow you may be thinking “this is great and all but I don’t have the time or inclination to get this all set up”. Or you may be thinking “we already make good money with what we are doing now so why bother?”

Let me answer those questions right now.

Samantha Pointer Enterprises provides done-for-you packages to get all 6 automated systems setup and in place. Our From Audit to Automation™ Service provides automation service packages based on which of the 6 automated systems your business needs in place.  

For the time you will waste trying to figure out all of the tech needed and the best strategy to go about putting these in place our company can help you come up with a game plan and then execute it for you. And if you have a team and have been misusing their abilities we can come in with the assist to get things in place and have them help in the right areas.

You see each system requires more than just what I laid out and if you want to set it up right the first time then hiring us to do that should be the next move you make.

If you are already making good money congratulations. But wouldn’t it be nice to make even more and to get everything that your company has coming to it with the help of automated systems. Why leave money on the table because you don’t have these automated systems in place.

We make the process smooth and stress free by identifying what you have in place, what could be better and what needs to be automated in order to optimize your already profitable marketing strategy. We also research and match the technology needed to make your new automated system a reality.

So if you are ready to hand over the reigns to a trained expert who can get you on the right path to automated freedom then your first step would be to book your no obligation Technology Breakthrough Session by clicking the button below.

I look forward to helping your company get automated!

Samantha

Certified Automation Service Provider™

I'm Ready To Get The Help I Need

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